Retail brokerage adding wealth
Situation. A brokerage with strong trading flow but no portfolio layer — clients could place orders, but couldn't see performance, allocation or tax lots in one place.
Approach. Licensed the hosted white-label deployment, connected existing account and trade feeds, and launched a branded portfolio tab inside the current client area.
- Consolidated positions across cash, equities, funds and crypto
- Performance and allocation views live at launch
- No new portfolio engineering team